Emerging Technology Is Changing How You Can Do Business
I love technology, and we’re fortunate to be living at a time when most of us are experiencing the great evolution of technology. For instance, we have cars that are out on our streets driving themselves. We have incredible advances in medicine and have eradicated diseases. And, as the U.S. shifts from government to public and private partnerships, I’m sure that we’re going to see incredible achievements in the space industry as humanity seeks to create a society that will thrive beyond the boundaries of Earth. The success of the reusable rocket by SpaceXin 2017 is a step in the right direction. However, technology can also be straightforward and affect our daily lives and businesses.
In my company, one of the technologies that have fundamentally shifted how my team, client and our vendors relate to each other and work is Zoom. Zoom is one of the top video and web conferencing platforms on the market.
I love the technology because my team is spread out across the U.S. and even in Europe. Every single week we’re getting online with prescheduled or unscheduled Zoom meetings in our conference room, which we now call the Zoom room. People can join us at a moment’s notice from anywhere they have internet access using their desktops, tablets or smartphones.
After using Zoom for a couple of months, we went one further for one-touch conferencing, which is supported by OWL Lab 360 degree camera and microphone. What does that mean? It means that attending one of our video conferences is a much more dynamic experience.
Instead of seeing a flat look into the conference room, which is not only dull but can have people outside of the Zoom room miss subtle body language or even missed discussion points, the OWL Lab camera and microphone follows the speaker. That means that the moment someone begins to speak, the camera and microphone immediately rotate and focus on that individual, making the discussion much more animated and dynamic. If you want to see what we’re doing and how it works, take a look at the OWL Labs experience.
What People Are Saying
Our team loves the technology, and everyone is pleased to get on a conference call because it is the next best thing to having people actually in the same room. In addition, the technology is regularly used for screen shares, and productivity has increased exponentially.
However, as an entrepreneur and businessman, one of the best compliments we’ve received come from our clients and partners. Quite simply, they’ve been wowed, and we’re always getting new comments about how “forward thinking,” “ingenious” and “practical” we are in our use of technology.
I’m a big believer that you have to embrace all of the resources at your disposal and in the modern era, that includes technology. One of the best things you can do for yourself and your business is to embrace technology, even something as simple as the platforms you use for video conferencing.